Privacy Policy

PoolBeacon handles personal information in two different roles.

• As a service provider. When an operator uploads information about their own customers (names, addresses, contact details, service locations, and visit photos), the operator is the business and controller and decides how that information is used. PoolBeacon acts only as that operator’s service provider and processes the information to provide the Service. If you are a pool owner with a question or request about your data, please contact your pool-service operator. We will help them respond.
• As a business. For an operator’s own account, billing, and support information, and for visitors to our marketing website, PoolBeacon is the business responsible under this Policy.

We collect the categories of personal information below, using the category labels from California law. The source is you, your operator (for pool-owner data), or your browser and device.

• Identifiers: name, business name, postal address, email, phone number, IP address, and login or security cookie identifiers.
• Customer records and commercial information: subscription, billing, and transaction records.
• Internet or network activity: pages viewed, features used, and analytics events on our website and in the app.
• Geolocation: service addresses and route information you enter, and coarse location estimated from an IP address.
• Visual information: photos you upload to document service visits.
• Audio information: if you enable the AI phone receptionist, call recordings or transcripts.
• Professional information: the name and role of team members an operator invites.
• Inferences: limited inferences we draw to operate, secure, and improve the Service.

We do not intentionally collect sensitive personal information beyond what is described here, and we do not use it to infer characteristics about you.

• to provide, secure, support, and improve the Service;
• to process subscriptions and payments and to prevent fraud;
• to communicate with you about your account, including service and billing messages;
• to understand how our website and product are used through aggregate, cookieless analytics;
• to measure whether an advertisement we paid for led to a signup;
• to market and promote our own service; and
• to comply with law and enforce our agreements.

Signing in and keeping the Service secure uses strictly necessary cookies. On our marketing website only, we also use one advertising measurement cookie, described below. We set no other optional cookies, and we do not build a profile of you or follow you around other sites.

Website analytics

We use Cloudflare Web Analytics to understand overall website traffic, such as which pages are viewed and how long visitors stay. It is privacy-first and cookieless: it does not use cookies, does not track you across other websites, and does not identify individual visitors. It reports aggregate counts only.

Advertising measurement

We advertise on Google so pool service operators can find us. To learn whether an ad we paid for actually led to a signup, our marketing pages load the Google Ads conversion tag, which sets a cookie and tells Google that a visit reached a particular page. We use it to count signups. We do not upload customer lists to Google, and we do not use it to build advertising audiences.

It runs on our public marketing pages only. It is never loaded inside your account, the field app, or a customer portal, and never on a private link we email to one of your customers, so a page only you should see is not reported to Google.

If your browser sends Global Privacy Control or Do Not Track, this tag is not loaded at all. Nothing is set and nothing is reported. That is the opt-out, and it is enforced in our code rather than by a promise on this page.

Cookies we use

Do Not Track

Some browsers send a Do Not Track signal. There is no industry standard for how to respond, but we honor it anyway: if your browser sends it, we do not load the advertising measurement tag and we do not record our own product analytics for your visit. We do not allow third parties to track your activity across other websites through our site.

Do Not Sell or Share My Personal Information

We do not sell your personal information for money, and we never have.

California law also uses the word “share,” which covers disclosing information for cross-context behavioral advertising even when no money changes hands. Our Google Ads conversion tag can meet that definition, so we treat it as sharing rather than argue about it.

To opt out, turn on Global Privacy Control in your browser. We honor it, and when it is set the advertising tag is never loaded, so nothing is shared in the first place. Global Privacy Control is available as a setting or an extension in most browsers, and it applies to every site you visit rather than only this one. You can also opt out by blocking cookies for this site.

This applies to visitors to our website. Information an operator uploads about their own customers is never used for advertising, ours or anyone else’s.

We do not sell your personal information for money. We share information only as described here:

• with service providers that run the Service on our behalf and are bound by contract to protect the information, including Supabase (database, authentication, and storage), Render (application hosting and scheduled jobs), Stripe (billing and payments), Resend (email), Sentry (error monitoring), Cloudflare (DNS and cookieless website analytics), our mapping, geocoding, and routing providers MapTiler, OpenStreetMap, the U.S. Census geocoder, and OSRM, and, only for accounts that turn on the AI phone receptionist, Vapi (telephony) and Anthropic (the language model that drafts the response);
• with Google, for advertising measurement on our marketing website only, as described in section 4. This covers visits to our public pages, never anything inside your account and never the customer records you upload;
• to comply with law, respond to lawful requests, or protect rights, safety, and the security of the Service; and
• in connection with a merger, financing, or sale of our business, subject to this Policy.

Operator-uploaded customer data is shared with our service providers only to provide the Service to the operator and is never sold or used for our own advertising.

If you are a California resident, you have the right to:

• know and access the personal information we have collected about you;
• delete personal information, subject to legal exceptions;
• correct inaccurate personal information;
• opt out of the sale or sharing of your personal information; and
• not be discriminated against for exercising your rights.

To exercise a right, email hello@poolbeacon.com with the subject Privacy Request, or use the opt-out control described above. We will verify your request using the information we have, and you may use an authorized agent. If you are a pool owner whose information an operator uploaded, please direct your request to that operator, and we will assist them as their service provider.

We keep each category of personal information only as long as needed for the purposes described, then delete or de-identify it. For example, account and profile data for the life of your subscription plus a limited wind-down period; billing records for as long as tax and accounting law requires; error logs for a limited diagnostic window; and operator-uploaded customer data until the operator deletes it or leaves PoolBeacon. [Confirm the real retention schedule before launch.]

We use reasonable technical and organizational measures to protect personal information, including access controls and encryption in transit and at rest. No method of storage or transmission is perfectly secure, so we cannot guarantee absolute security.

PoolBeacon is a business tool and is not directed to children. We do not knowingly collect personal information from anyone under 16, and we do not sell or share the personal information of minors.

We offer PoolBeacon across the United States. Residents of other states may have similar privacy rights under their own laws. You can use the same contact method above to make a request, and we will honor the rights that apply to you.

We may update this Policy. We will post the updated version here with a new Last updated date and, for material changes, notify you by email or in the app where appropriate. We review this Policy at least once every 12 months.

Questions or requests about privacy? Email hello@poolbeacon.com or write to us at the address on our Contact page.